Note: This release was posted to news sites and picked up by men's fashion newsletters. Written by Ron Yates, founder of Titanium-Jewelry.com, the information below has proved useful in men's search for a wedding band.
Men are increasingly choosing alternative metals for their wedding rings. Jewelers across America report there is a trend for younger, (and younger at heart) men to purchase wedding bands made of tungsten carbide.
(PRWEB) June 18, 2006 -- Hip, young, men are increasingly choosing so called alternative metals for their
jewelry. While their fathers wear 14kt gold or the more expensive platinum, the Generation X'ers are gravitating in large numbers to tungsten carbide, titanium, carbon fiber, stainless steel and other unique alternative metals.
For
rings, including
wedding bands, the most popular trend right now is to purchase tungsten carbide. This composite metal is new to the
jewelry industry, but has been used for decades in machine shops around the world. Chad Anderson, of Heavy Stone Rings, a manufacturer in Orem, UT, says, "We've seen the demand for tungsten carbide
rings grow exponentially the past couple of years. Jewelry stores are telling us that where customers never heard of tungsten carbide
rings just a year or so ago, now guys come in asking for these
rings. The growth has been tremendous and we don't see an end in sight."
There are many benefits to choosing a tungsten carbide
men’s wedding ring. The biggest advantage is that tungsten carbide is rock hard. (Actually harder than rocks – except diamonds.) Tungsten carbide is between 8.5 and 9 on the Moh’s hardness scale, so it is virtually unscratchable. Imagine wearing a
ring that always keeps it’s original shine! Unheard of before, but a reality in todays
men’s ring market.
Another advantage to tungsten carbide
rings is the affordable price. Most men’s platinum rings are now selling for upwards of $2,000 or more, and they look very worn in short time. White gold rings turn a off-white/yellowish color and scratch easily. However, tungsten carbide
rings are available for less than $200 and keep their new look forever.
The other selling point is style. The look and feel of a tungsten carbide
ring appeals to many fashion conscious shoppers. These tungsten rings are very heavy and masculine. They have a cool steely color to them. Many of the tungsten carbide rings are inlaid with white gold, platinum, and diamonds. Young men, and the young of heart, are drawn to these rings. They are modern looking, bold, masculine and attention grabbing. For sure, they are not your father’s
wedding ring!
Below are some pointers from Ron Yates, founder of Titanium-Jewelry.com, when choosing a tungsten carbide ring:
1. Make sure the ring is "tungsten carbide", not plain tungsten. Plain tungsten, while it is a hard material, scratches much easier than tungsten carbide.
2. Make sure there is no cobalt in the ring. Many low priced manufacturers from China use cobalt as a binder. Cobalt reacts to the body’s chemistry and small white spots develop on the ring, which cannot be removed. Most of the bargain basement tungsten rings offered on the internet are of this type.
3. Tungsten carbide rings cannot be sized. Make sure the retailer has a lifetime size exchange in case you gain (heaven forbid) or lose weight. Most designer brands of tungsten rings offer this warranty.
4. Similarly to a diamond, a tungsten carbide ring is incredibly hard, but also brittle. Should you drop your ring on a hard flooring surface it may crack. Make sure that the retailer has a lifetime free replacement policy to warranty against possible damage.
5. Have fun shopping for your cool new tungsten carbide ring and choose one that matches your personality. And take pride in knowing that you can wear it forever!
For more information please visit
http://titanium-jewelry.com. Offering unique metals jewelry online since 2000. Call 1-800-370-2646 or visit online.
OUR PROMISE TO YOU
For those of you who are purchasing mens wedding bands or wedding rings, we realize that this is one of the most important purchasing decisions you will make. You have made the best choice in choosing one of our titanium rings, black titanium rings or tungsten rings, as they are constructed of the highest grade materials to ensure that your new ring lasts forever. The designers we feature are chosen for their unique modern styling and lasting quality. You can be confident in your purchase as each item comes with a no hassle 60 day return privilege.
Our tungsten rings are guaranteed forever against scratching and breakage. Should your tungsten ring need to be replaced, simply return the ring along with your invoice and we will promptly ship you out a free replacement. Our titanium rings containing diamonds .35ct or smaller, the diamond is guaranteed forever against loss. If your ring loses a diamond, simply return it to us for a free replacement. For details visit Our Guarantee page.
We protect your personal information; we don't rent, sell or share your personal information with anyone. All transactions are encrypted and safe with Yahoo's Secure Socket Layer (SSL) with 128 bit encryption to shield transactions. Also, our website is tested daily by two independent firms to ensure your safety.
If you have any questions, or concerns, please give us a call or email us. We have real jewelers and graduate gemologists (GIA) on staff who can answer your questions. You will talk to a jewelry professional with years of experience ' not some call center. We are the tungsten jewelry and titanium jewelry experts!
Our goal is to give you top notch service; the coolest, hippest modern jewelry and the best warranty in the business. We have been serving the northern California community since 1988 with our bricks and mortars jewelry store, Yates & Co Jewelers. We look forward to serving you! ' Ron and Mechelle Yates, founders
Gemological Institute Of 
Real Jewelry store with 
Love it or return it. No 
